Tire Brand Survey 2012

tiresNear the end of summer, maybe it’s time to consider inspecting your tires, and start shopping for a set of winter tires. AutoPacific survey polls 25,000 tire buyers for most satisfying tire brand.

Michelin is the most satisfying tire brand for second year in a row, according to AutoPacific’s Replacement Tire Buyer Dynamics and Satisfaction Study, followed by Pirelli, Goodyear, Nitto and BF Goodrich. 

Each tire buyer rated the importance of, and their satisfaction with, twenty-three different tire characteristics. Thirteen characteristics were used in the calculation of the Tire Satisfaction Scores, including: fuel efficiency, traction, handling, durability, ride comfort, appearance and reputation. Using these data, AutoPacific calculated the overall winner and the top rated brand in each category.

Read the full article at AutoPacific.

What’s your experience with each tire brand? Let us know in the comments.

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